Hi, I'm Loryn!

"The Super Bowl used to just be about football, but nowadays, the event has evolved into a high-stakes advertising game. According to Lightspeed Research, last year it was estimated that: Nearly two-thirds of 18-34 year-olds planning to watch the Super Bowl have smartphones and intended to use them while watching the game Additionally, almost a third (32%) of these viewers will be posting comments about the game on a social network."